When we were asked to looked at the Totali Timber Solutions business from a strategic perspective, we needed to think of the long-term prosperity of the business, it’s partners and of course the employees. With that in mind we decided to resurrect the family name, Carey & Fox which had lapsed for over a decade yet still had strong values associated with the name.
A business plan was put in place with key marketing deliverables including a new corporate identity, 32 page brochure and the assets to build a website. After just 18 months the company started to enjoy strong growth, an increase in profits and above all a blueprint for future success. For the last 12 months they’ve had to recruit to help support a period of sustained growth.